Marketing Manager Location: Geneva or Zurich (2024)

You should apply if you have:

  • Minimum 8 -10 years broad based business experience, ideally within a Financial Services based institution.
  • A range of Brand and Marketing Communications planning and operational experience, including demonstrable success in developing and developing campaign strategies and multi channel high profile campaigns. This should cover experience of identifying the role of research, proposition development, communications, delivery and channel management.
  • Asset Management experience essential.
  • Proven ability to be a self starter with energy and drive in a challenging and dynamic environment.
  • Strong understanding of the asset management business served from Switzerland as complex regulated market.
  • Proven understanding of customer insights and their role in communications development.
  • Ability to think innovatively, shaping and communicating new concepts.
  • Strong understanding of communication developments and emerging consumer and industry trends.
  • Proven ability to work on multi function projects demonstrating excellent relationship building skills.
  • Commitment to putting the customer at the heart of all development and implementation activities.
  • Fluent in English and German language skills in both verbal and writing are required, French is an advantage.
  • Due to immigration restrictions in Switzerland we will only be able to consider applications from Swiss or EU citizens or from candidates holding a valid Swiss work permit.

Even if you feel you do not meet 100% of our qualifications, we encourage you to apply, if you believe this role is
right for you.


What you’ll get in return


We’ll help you progress your career, including access to development programmes, mentoring and coaching, as well as world-class training through HSBC University.

You can work your way and will have a say in when, where and how you and your team work flexibly together.

Our benefits will give you financial security, and can include:

  • Health & meal allowance, public transport or (e-)bike allowance.
  • Our family-focused benefits can help you to support your loved ones and include: days off for key events (weddings, moving house, adoption). A one-time marriage or registering of a "Civil.
  • Partnership" grant. One-time premium for birth or adoption, as "gift" or "voucher. 4 weeks’ paternity leave & 26 weeks’ maternity leave.
  • Emergency Childcare with the Red Cross, free of charges for HSBC employees.
  • Purchased holidays scheme, unpaid leave, sabbatical, Volunteering Leave.
  • Accident insurance (private coverage) paid by the Employer, attractive Pension Scheme.


We’ll give you a huge range of resources that support your mental, physical and social well-being, including:

  • Various sports and leisure activities organised by the employees for the employees.
  • The Bank offers to the employees and their family members specialised free, confidential service to help them deal with any personal problems – either at work or at home. Unlimited telephone consultations services available 24/7.
  • You’ll have opportunities to work internationally - this can be your place to start and branch out to anywhere we have offices.
  • You’ll be able to join our Employee Resource Groups that bring together colleagues with shared characteristics and common interests.


As a business operating in markets all around the world, we believe diversity brings benefits for our customers, our business and our people. This is why HSBC is committed to being an inclusive employer and encourages applications from all suitably qualified applicants irrespective of ethnicity, religion, age, physical or mental disability/long term health condition, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, and any other characteristic protected by local law in the jurisdictions in which we operate. Within the work place you will have access to various employee resource groups which aim to promote and achieve a healthy work / life balance and support our diversity ambitions. HSBC has in place processes in order to avoid nepotism, which means to avoid creating circ*mstances in which the appearance or possibility of conflicts of interest may exist within the hiring process.

HSBC is a signatory company of the Advance Charter. This Charter is a commitment towards gender equality in business and hence a workplace environment that supports a fair and balanced approach to hiring, remunerating, promoting and retaining female talent.
HSBC is committed to building a culture where all employees are valued, respected and opinions count. We take pride in providing a workplace that fosters continuous professional development, flexible working and opportunities to grow within an inclusive and diverse environment. Personal data held by the Bank relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website.

Within HSBC in Switzerland all internal candidates from Group and external applicants are required (subject to local laws), to pass satisfactorily a series of additional checks both as part of the application process and, if successfully recruited into the role. The Group reserves its position with regard to any steps which it may take in relation to any material adverse findings which arise either when the checks are first carried out as part of this recruitment exercise, and/or if relevant, on an ongoing basis

Marketing Manager Location: Geneva or Zurich (2024)

FAQs

Which city is better, Zurich or Geneva? ›

Zurich is smack in the middle of Switzerland, and while this may not be a bad thing if you want to explore the inner parts of the country, if you are planning to have Switzerland as a stop-over on a Euro tour, Geneva may be the best option.

Which industry is Zurich in Switzerland famous for? ›

As one of Switzerland's primary financial centres, Zürich is home to many financial institutions and banking companies.

Which city has the most job opportunities in Switzerland? ›

Zurich, being the largest city in Switzerland and a global financial hub, offers a range of job opportunities in various sectors. The city is known for its high standard of living, excellent infrastructure, and a diverse economy.

Is Genève or Zurich better to live? ›

Zurich takes top spot in 11 quality of life categories

In the 2023 report, Zurich proved a cut above the rest, with the Swiss metropolis taking the top spot across a number of categories.

Is Geneva richer than Zurich? ›

Geneva doesn't fare as well as Zurich in the index in terms of wealth (which is why it is in the 19th place versus Zurich, in the 14th position), but make no mistake — the city is synonymous with money.

Is it cheaper to stay in Geneva or Zurich? ›

The average daily cost (per person) in Zurich is $268, while the average daily cost in Geneva is $210. These costs include accommodation (assuming double occupancy, so the traveler is sharing the room), food, transportation, and entertainment.

Why is Zurich so popular? ›

The majority of residents of the Swiss city are happy with their jobs, public transport, healthcare services, air quality and their financial situations… we could go on. It also offers the best quality of life for older people and the LGBTQ+ community in all of Europe.

What is the most spoken language in Zurich? ›

Zurich lies in the German-speaking part of Switzerland but, in everyday life, people in Zurich speak Swiss German, a German dialect. If you can understand and speak even a little of the local language, you will feel integrated much faster. A huge range of German language courses and translations is available to you.

What big companies are in Zurich? ›

Below a selection of international companies based in the Canton of Zurich: ABB, Adecco, AXA, Credit Suisse, DKSH, Dormakaba, Gategroup, Google, ICBC, Kistler, Lindt & Sprüngli, Nyrstar, Rieter, Sensirion, Sonova, Sulzer, Swiss Re, Takeda, UBS, Vifor Pharma, Zimmer.

Where is the best place in Switzerland for business? ›

The cities of Geneva and Basel, the cantons of Zurich, Geneva and Zug, as well as the Greater Zurich Area and Basel Area, which promote business locations, also feature in the Top 10 of the fDi 2024 rankings.

Which city in Switzerland pays highest salary? ›

Workers in Zurich and Geneva earn the world's highest net salaries according to Swiss bank UBS' 2012 global prices and earnings survey, but the two cities are also among the four most expensive to live in, along with Oslo and Tokyo. In Zurich, the average net hourly wage was $33.40 (SFr31).

What is the most wanted job in Switzerland? ›

Due to the acute worker shortage, professionals in various industries are highly sought-after. Some of the most popular jobs in Switzerland are in the IT, healthcare, construction, education, and engineering industries.

Are salaries higher in Zurich or Geneva? ›

Previous studies conducted by various institutions also confirmed that in Zurich wages are 10.8 higher than in Geneva and 5.4 percent higher than in Basel. The median wage per year in the Geneva area is 92,300 francs, which means an increase of 8.4 percent compared to two years earlier.

Is Geneva or Zurich safer? ›

Numbeo uses the data to publishes snapshot-style indexes twice a year, and in the latest safety index, Zurich is ranked as the fifth safest city, with Bern at number 12 and Basel at 16. Geneva doesn't fare so well, ranking in 62nd place, with Lausanne all the way down in 98th.

What is a good salary to live in Geneva? ›

Canton of Geneva offers CHF 24.32 (INR 2284 approx) per hour to work. A person can work 40 to 45 hours a week so the minimum wage in Switzerland is between INR 3.9 Lakhs to 4.4 Lakhs per month.

Which city is more beautiful in Switzerland? ›

Lucerne. Nestled between mountains and a shimmering lake, Lucerne is one of the most beautiful towns in the heart of Switzerland. Among its highlights is the iconic Chapel Bridge, a wooden bridge decked with vibrant paintings that spans the Reuss River and connects the Old Town to the right bank.

Which city is best to go in Switzerland? ›

Top 7 Cities & Places to Visit in Switzerland
  • Our pick #1. Zurich. Located in the heart of Europe, and in the center of Switzerland, is the city of Zurich. ...
  • Our pick #2. Bern. ...
  • Our pick #3. Zermatt. ...
  • Our pick #4. Lucerne. ...
  • Our pick #5. Geneva. ...
  • Our pick #6. Lugano. ...
  • Our pick #7. Interlaken.

Which city is better to live in Switzerland? ›

Located near the French and German borders, Basel is seen by many as one of the best cities in Switzerland to live in. The country's third-largest city is cozy and vibrant, with a large student population and thriving nightlife scene. It is also a cultural center with plenty to offer expats.

Which city is more popular in Switzerland? ›

The banking capital and picturesque city of Zurich is the most populated city in the Alpine nation of Switzerland. Its population of 366,445 Swiss people enjoy the best of culture, shopping, and cuisine.

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